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Brickell · Open twenty-four hours
Your reformer. Your workout. Your hour.
Private updates only. Nothing else.
Access will be limited. The first 100 become PRIVARA / 100.
Your reformer. Your time.
Choose an available start time. Then choose your session length.
How it works
Reserve your reformer in the app. Your machine is yours for the session.
Scan your app at the studio door.
Pick your workout at the kiosk. First session through advanced.
Put on your headphones. Close the curtain if you want. Begin.
Reset your reformer. Walk out.
Concept imagePrivate by design.
One reserved machine. One screen. One mirror.
The workout
Every reformer has its own kiosk. Choose your session by experience, focus, and duration.
Different day. Different focus. Same reformer.
Membership
No class packs. No ClassPass. No guest passes. Membership stays capped, so your reformer is there when you want it.
The waitlist receives the invitations. The first 100 to accept are in.
First month free.
Per month. Your rate stays locked while your membership stays active.
Cancel anytime.
Regular memberships
$169/ month
Eight reserved reformer sessions each month.
$209/ month
Come whenever you want. As often as you want.
Come at midnight.
01Attended lobby.
02Controlled elevator.
03App-based access.
0424/7 video security.
05Emergency assistance buttons.In every bay and throughout the studio. Connected to a monitoring service.
Location
Address to be announced soon.
FAQ
Eight connected reformers in Brickell. Open twenty-four hours. No staff at any hour.
No. Choose your workout from the kiosk at your reformer and move at your own pace.
The lobby is attended twenty-four hours. The elevator is controlled. The studio has app-based access and continuous video monitoring. Emergency assistance buttons connect to a monitoring service.
Yes. Programming for anyone new to reformer Pilates is available at every reformer. Private one-on-one sessions can be arranged.
Yes. Bring your own. Backups will be available in the studio.
Access will be limited. Request yours.
Private updates only. Nothing else.